Juice Plus is one of the more larger Health and Wellness companies out there and the demand for their products appear to be growing despite some wailing ‘Juice Plus Scam’. But is Juice Plus the right opportunity for you and is it really a scam? Read this article to find out if it’s worth your precious time.
What Is Juice Plus?
Juice Plus is a line of dietary supplements that contain fruit and vegetable extracts with added vitamins and other nutrients.
Juice Plus was introduced to the world in 1993 and the owners decided that it would be best to sell these products through Direct Sales or Multilevel Marketing.
Juice Plus is advertised as ‘The Next Best Thing To Fruit And Vegetables’ as you can imagine this has created controversy and has attracted the attention of consumer watchdog organizations who say this kind of advertising is misleading.
I’d just like to say at this point, from a business stand point this may actually be good. Having a product that attracts and creates controversy has worked well for this company so far by attracting attention to it.
Products
The Primary products in this line of branded dietary supplements are Orchard Blend and Garden Blend. Orchard blend is a powder based fruit juice and garden blend is a powder based vegetable juice. These products can be bought at a cost of $167 for 4 month supply.
Other supplement products in this line include, Vineyard blend a powder based berry/grape juice, gummies, meal replacement powders, soft chewables, capsules, chewable tablets, Juice Plus Thins(wafers) and even a vitamin formulation for cats and dogs.
There have been criticism from some that go along the lines of ‘this doesn’t work’ or ‘there is no scientific evidence’. First understand that these products are SUPPLEMENTS and are meant to be supplemental to what you are doing now.
In the 21st century we live a hectic lifestyle and don’t have enough time to pay attention to the ins and outs of healthy eating. Juice Plus solves a problem, it negates the need of having to boil vegetables and buy fruits day in and day out(that being said you should eat fruit and vegetables when you can).
Using supplements like this can help all of us reach the 5 a day and bridge the nutritional gap between what we should be eating everyday and what we do eat everyday.
Business Model
The business model revolves around MLM or Multi level Marketing for those that don’t like acronyms.
Products are sold and marketed through independent distributors who receive sales commissions form sales made.
Ranging from 6% for enrolling 5 customers in 30 days to 14% for enrolling 20 customers in 30 days.
Some Of The Things I Don’t Like
This is an MLM company and as such takes a long time for real financial dreams to come to realization. Most people don’t treat MLM for what is is, something that accrues net worth over time much like a mutual fund or a cd.
With that being said however the compensation plan leaves something to be desired. 6% for enrolling 5 customers in 30 days? That is challenging even for the most taxing of industry comp plans.
Couple this with the fact that 99% fail in this industry and you quickly come to understand that most people don’t have the tenacity of a bull headed and thick skinned slick rick-salesman.
So instead of tackling this problem the training provided is the thing that makes everyone fail in the first place.
Posting Flyers, 3-foot rule prospecting, meetings, buying leads, cold calling are effective methods reserved for a select few and when I say a select few I mean it, how is 1%.
However…..you can make this work for you if you can get people asking you about your business on a daily basis. That’s right anyone in Network Marketing worth their salt know that it is far more effective to attract people, become the hunted instead of the hunter.
This is called Attraction Marketing and all the top earners use this method. When you attract people they go into business with you and not your company.
When you set yourself apart from all the peddlers that are marketing replicating websites and offering a business opportunity on the front end then you are a leader.
If you use Attraction Marketing it won’t matter if your company is shut down or you have people leaving your downline because you’ll have a constant flow of leads coming to you on a daily basis by providing leadership.
The Juice Plus scam doesn’t actually exist. The reason most people fail is that they pursue this business in the same way as the 1% at the top. It’s time to stop cold calling and prospecting every man and his dog on the streets.
Attraction Marketing is the way forward.